Terms of Service
1. About us
SNDsignage is a digital out-of-home (DOOH) advertising platform operated by GW Technologies ("we", "us", "our"), a company registered in England and Wales with its registered office at 61 Bridge Street, Kington, United Kingdom, HR5 3DJ. By creating an account or submitting a campaign brief you agree to these Terms of Service ("Terms").
2. The service
SNDsignage allows businesses ("you", "the customer") to:
- Submit campaign briefs describing their advertising goals, target locations, and budget.
- Receive screen proposals sourced from our network of third-party digital screen operators.
- Pay a management fee to proceed, after which we arrange delivery of the campaign through our screen network.
- Monitor campaign performance through a customer portal.
We act as an intermediary between advertisers and screen operators. We do not own or operate the screens on which your campaign is delivered.
3. Accounts
You must be at least 18 years old and authorised to enter into contracts on behalf of any business you represent. You are responsible for maintaining the security of your account credentials and for all activity that occurs under your account. You must notify us immediately of any unauthorised access.
4. Campaign briefs and proposals
Submitting a campaign brief does not constitute a binding contract or guarantee screen availability. We will use reasonable efforts to source screens matching your brief, but availability is subject to third-party screen operators and may change. We reserve the right to decline any brief at our discretion.
Once we issue a proposal, you have the option to accept, request changes, or decline. Requesting changes may result in a revised proposal. We allow up to 2 proposal changes as part of the standard management fee.
5. Fees and payment
Management fee: A management fee is charged to proceed after your first proposal. The fee is £100 for ad budgets up to £650, or 15% of the ad budget for larger campaigns. An additional £30 per screen applies for each screen beyond the first 3 included. This fee is due via Stripe before your campaign is confirmed.
Ad budget: Your ad budget is paid separately via a payment link issued by us prior to your campaign going live. This amount is passed on to screen operators to fund your actual screen time.
All fees are quoted and charged in GBP and are inclusive of any applicable VAT where required by law.
6. Creative assets
You are responsible for ensuring that any creative assets (images, videos, or other materials) you upload comply with all applicable laws, advertising standards (including ASA guidelines), and the content policies of the relevant screen operators. We reserve the right to reject creative assets that we reasonably believe to be unlawful, misleading, offensive, or in breach of any third-party rights.
By uploading creative assets you grant us a non-exclusive, royalty-free licence to use those assets solely for the purpose of delivering your campaign.
7. Refunds and cancellations
Please also refer to our Refund Policy for full details. In summary:
- Management fee: Non-refundable once your campaign has been approved and confirmed.
- Ad budget: Refundable in full if we are unable to deliver your campaign due to screen unavailability or other reasons within our control. If a campaign is partially delivered, we will refund a pro-rata portion of the unspent ad budget at our reasonable discretion.
- Cancellations requested by you: If you cancel after screens have been booked and confirmed, we cannot guarantee a refund of the ad budget as commitments may already have been made to screen operators.
8. Intellectual property
All intellectual property rights in the SNDsignage platform, including software, design, and content produced by us, remain the property of GW Technologies. You may not copy, reproduce, or distribute any part of the platform without our prior written consent.
9. Limitation of liability
To the fullest extent permitted by law, GW Technologies shall not be liable for any indirect, incidental, special, or consequential losses arising out of or in connection with your use of SNDsignage, including but not limited to loss of revenue, loss of data, or failure of a third-party screen to deliver your campaign as expected.
Our total aggregate liability to you for any claim arising under these Terms shall not exceed the total fees you have paid to us in the 12 months preceding the claim.
Nothing in these Terms limits or excludes our liability for death or personal injury caused by our negligence, fraud, or any other liability that cannot lawfully be excluded.
10. Governing law
These Terms are governed by and construed in accordance with the laws of England and Wales. Any disputes arising out of or in connection with these Terms shall be subject to the exclusive jurisdiction of the courts of England and Wales.
11. Changes to these Terms
We may update these Terms from time to time. We will notify you of material changes by email or by displaying a notice on the platform. Continued use of the platform after changes take effect constitutes your acceptance of the updated Terms.
12. Contact
For any questions about these Terms, please contact us at:
GW Technologies
61 Bridge Street, Kington, United Kingdom, HR5 3DJ
support@sndsignage.com